Rhapsody, along with its Napster unit, has just announced that they have 2.5 million paying global subscribers. That’s 60 percent more subscribers than last year, according to the company.
Rhapsody started as a tethered experience, but now 88 percent of users listen on mobile. In fact, 72 percent of users only listen on mobile devices, up from 53 percent last year. Users listen to 5 million hours of music a week, according to Rhapsody’s count.
Rhapsody attributes most of their growth to partnerships, including telcom deals. Just recently, Rhapsody partnered with T-Mobile on the “unRadio” subscription service, which added to partnerships with Telefonica, SFR, Vodafone, WIND, and Audi.
Nina Ulloa covers breaking news, tech, and more. Follow her on Twitter: @nine_u