Laura Burhenn is set to release her third album as The Mynabirds this fall via Saddle Creek.
Burhenn has done something pretty interested and unexpected to promote the album’s first single. She used My Idol to create the song’s lyric video.
If you’re unfamiliar, My Idol is a slightly creepy Chinese app that allows users to create avatars of themselves from a photo. The avatars can be inserted into different situations: motorcycle riding, singing, etc.
Burhenn created the lyric video herself, and kept the Chinese subtitles from the app. She says “it was pretty incredible how much the Chinese subtitles lined up with the actual song lyrics!“.
Nina Ulloa covers breaking news, tech, and more: @nine_u