The Difference Between TV Streaming and Music Streaming

Total, paying subscribers…

TV Streaming vs. Music Streaming

Any questions?

Paying streaming subscriber figures based on company disclosures:

(1) SoundCloud most recently announced plans to start a paid subscription service in the future, but currently has no paying users.

(2) Apple announced 10 million paying subscribers at the end of 2015.

(3) Tidal announced 1 million paying subscribers in late 2015.

(4) Spotify announced its 20 millionth subscriber in mid-2015, and has not updated that figure since.  Separately, a Spotify executive predicted 100 million total users during the first quarter of 100 million, which offers a reasonable estimate of roughly 25 million paying users (with more bullish estimates towards 30 million).

(5) Netflix announced its 75 millionth paying subscriber on January 19th, 2016.

7 Responses

  1. difference in numbers, yes. Adjust these numbers relative to how much time people spend on music, TV and cinema. That would be interesting!

  2. Gru

    Tv+Movies cost financially a whole lot more to create than music though… It’s not really comparable.

    • Paul Resnikoff
      Paul Resnikoff

      I’m trying to point out a pretty glaring difference between music and TV subscription rates. People, overall I find like music more, it’s more meaningful in their lives. Yet they’re a lot less willing to pay for it.

      • Jamie

        Would’ve been nice if you had bothered to put some sort of reasoned argument into the piece, rather than a graph which doesn’t explain anything at all. And, seriously, how on earth did you manage to extrapolate your ‘hunch’ from those figures anyway? Poor.

    • Andrea

      From the customer’s point of view, it doesn’t matter. I don’t look at the price of anything based on how much it cost but how much value it has for me.

      • Andrea

        (Previous comment was meant for Gru, oops! )

        It’s a cool comparison but I agree, a few more details would be great!


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