Looks like Apple Music is looking to bag some more subscribers…
According to a report by Bloomberg, Apple is ‘revamping’ its music streaming service after ‘mixed reviews.’ Though the news is not official, close sources have shared that the announcement will be officially revealed at the company’s Worldwide Developers Conference (WWDC) in June.
Apple Music launched in June last year, and since it entered the music streaming market there have a relatively high number of positive reviews, but also several criticisms regarding the service not meeting Apple’s highly ranked standards as a brand which upholds top-level quality.
The Apple brand is widely regarded as premium, and when Apple Music arrived there were a lot of people disappointed with the streaming platform. Most of the negative comments were about the interface and its lack of features. But, since launch Apple has worked tirelessly to better rival the major player in the streaming market, Spotify.
The reports however do not suggest that there will be any changes made to the features, but there will be an updated design that is more ‘bold’ and ‘simple’ for its users. Whether these changes will spark a surge in subscribers is unknown at this point, but it could result in more sign-ups especially if it’s more user-friendly.
Apple Music announced hitting 13 million subscribers just last week, which is a major milestone especially in the timeframe that they have achieved it. But, that still sets it far behind Spotify who has 30 million paying subscribers.