Bright Antenna


Bright Antenna is the best independent record label in the San Francisco Bay Area and we are looking for an experienced Digital Strategy Manager. We have global partnerships with Warner Music Group and ADA Label Services. Our offices are located in Mill Valley, CA (across the Golden Gate Bridge just north of San Francisco).

Please familiarize yourself with the artists we work with before you send us a resume to make sure it’s your cup of tea. In your cover letter tell us your 3 favorite albums of all time, a little bit about what music means to you, and what your salary expectations are. IF YOUR COVER LETTER DOES NOT CONTAIN THIS INFORMATION, YOUR APPLICATION WILL NOT BE CONSIDERED.

Resume and Cover Letter can be sent to [email protected]

Digital Strategy Manager:
• Overseeing and developing relationships with key digital platforms and streaming and label partners.
• Work in conjunction with our team to execute both regional and global marketing campaigns and other initiatives for our artists, tours and label.
• Development and maintenance of streaming strategy for our artists.
• Playlisting strategy for our artists across multiple platforms.
• Work closely with DSPs to secure placements and marketing priority.
• Providing Social Media strategy and insights as it pertains to our campaigns.
• Work closely with our social media coordinator to create and execute paid digital marketing campaigns, including coordinating content creation.
• Identify, analyze and interpret analytics and trends in DSP data.
• Regularly feed data, analytics and global digital trends back to the rest of the company.
• Development of our CRM Strategy
Required Competencies/Skills:
• The successful candidate will be well-connected across digital platforms and will have proven experience of running digital marketing campaigns and streaming initiatives.
• They will have excellent relationship-building skills and be able to provide detailed and useful reports for artists, management and the labels.
• Must love music and understand “fan” mentality
• Strong leadership and problem-solving skills
• Strong sense of community and excellent customer relation skills
• Strong attention to detail, particularly in terms of reporting and content creation
• Able to work independently and efficiently to meet deadlines
• Excellent Communication Skills with the ability to convey information effectively across multiple levels of management and cross departmental
• Excellent MS Office Skills
• Strong sense of accountability, willing to take responsibility
• Able to thrive in a time sensitive “under the gun” capacity
• Ability to think conceptually while planning and attending to details
• Self-motivated, highly detail-oriented and organized
• Ability to learn quickly, adapt to new technologies and be self-directed
• Strong sense of aesthetic and branding
Special Requirements/Preferences:
• Requirements for this role are at least 2 years experience in a similar role, excellent communication and organizational skills, and to be able to work on multiple artists/projects at the same time.
• Extensive digital/platform knowledge, including strong knowledge of emerging music and social technologies.
• Prefer experience working at record labels and directly with artists, artists managers, booking agents and fans

Education Required:
• BA/BS degree or equivalent practical experience.