Online, we have a fairly good idea of where people go to buy music, stream music, watch music, and cloud-enable music. But what happens when they leave the house? Here's a US-based breakdown from Nielsen Soundscan for 2011. On the year, offline album purchases landed at roughly 198 million units.

/paul. Written while listening to Jeremy Olander.

Comments Closed
@MusicalUrbanism Tuesday, January 10, 2012
It's a suburban world.

Novi Novak Tuesday, January 10, 2012
Makes Sense but it's obvious the primary genres being purchased aren't hip hop if places like Wal Mart or Target hold a majority of the sales. I'll stick to the internet market as opposed to talking myself into signing a distribution deal and losing more money than I'd gain to get my CDs in stores.

effin Tuesday, January 10, 2012
i'd be willing to bet this chart is mostly dominated by 16 year old girl purchases of one or two pop sensations. lame.

Or Tuesday, January 10, 2012
Christian Artists
Country Artists

sheesh Tuesday, January 10, 2012
i wonder how these figures would look if the sales of major artists were removed. elminating just the top 10 selling major label artists would give a more realistic picture for the vast majority of bands.

@caren Wednesday, January 11, 2012
Put things in perspective, fellow music geeks.

BassEditor11 Wednesday, January 11, 2012
I'm finding that albums by decent new proper bands mostly need to be purchased online direct from band sites. Suburban "record" shops mostly carrybest ofs, discounted older releases and major syrop pop with autotuned voices. These stores have been killed by mp3 stores like iTunes and they have shifted more into selling discount DVDs and BluRays. It is truly sad. More bands are releasing vinyl these days and hopefully village record shops will take off again. Until then, if uou want a proper audio CD by hot British and Indie bands you're ordering from the source.

RRR Wednesday, January 11, 2012
BassEditor11,
You are making a good point here about buying from the source itself on those genres. It also seems you like to idea of the village shop to be relevant again. May I ask you to go to one of these shops the next time you'd like to buy a release from them and if they don't have it, ask them if they can service you on this? If they can/won't, forget them then. If they do, let them know that you want to support them so you two can develop and experience the benefit of buying physical music from someone you can see and speak with aka, person. It is really important for those of you who want to buy physical music from local independent record shops to let them know you need service. It is hard for these stores to predict at times what people want and they are scared of losing money. Just ask them to do what you want them to do. If they can not, try another local independent.
Supporting physical music in

Visitor Thursday, January 12, 2012
A breakdown by genres would be very useful. I suspect that those who listen to more "alternative" music - indie, neoclassical, ambient, etc - support the smaller indie stores to a much greater degree.
- Versus

Noel Ramos Friday, January 13, 2012
This chart speaks more to the methods of recording this data than it does to the truth of the data itself.
How many readers actually believe that an accurate accounting of all units sold at venues and gigs can be determined? How many of you are like me – CERTAIN that it's way more than "1% of offline purchases."
Gig sales are the lifeblood of most independent acts, and they simply don't show up accurately on Nielsen's radar.

Aravinth Thursday, March 22, 2012
This guy just did one song and he is already amazing, im showing it to my friends
http://youtu.be/PN1oDU0n8Fk

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