From Pandora’s ‘Diversity’ Report, released this morning.
The racial breakdown of Oakland, CA, where Pandora is based (2010 US Census).
“Pandora is based in Oakland, the ‘rainbow’ city of the West Coast, with a mixed African American, Latino, Asian and white population, and a proud music and digital arts tradition. Significantly, Pandora chose to base its headquarters here, and build a company that reflects this community. As your workforce is 75% non-tech, there should be a strong pathway and few impediments to identifying and employing qualified Black and Latino from the local community and around the country so Pandora can reflect its user and consumer base.”
Jesse Jackson, in a statement issued this week.
+The Music Industry: It’s Still a White Boys’ Club…