BigChampagne's Ultimate Chart (a/o February 10th):
1. “What Doesn't Kill You (Stronger),” Kelly Clarkson
2. “Set Fire to the Rain,” Adele
3. “Turn Me On,” David Guetta
4. “Rack City,” TYGA
5. “Good Feeling,” Flo Rida
6. “Smooth Criminal (Glee Cast Version),” Glee Cast
7. “Young, Wild & Free,” Snoop Dogg & Wiz Khalifa
8. “Domino ,” Jessie J
9. “Sexy and I Know It,” LMFAO
10. “Ass Back Home ,” Gym Class Heroes
Perhaps the first time lacked that certain sizzle? Whatever the reasons, existing partners MTV Networks and Boston-based OurStage decided to re-announce their partnership in New York last week. The first pact was officially announced in August of 2009, when the parties outlined an "ongoing partnership to create engaging experiences for up-and-coming musicians and their fans." The more recent release promises to "develop a broad array of promotional initiatives for emerging talent," and the remaining copies on both releases are strikingly similar.
Anyway, these companies are definitely in a partnership, one designed to upstream artists bubbling on the web. In a nutshell, the OurStage platform enables that discovery by facilitating fan-based voting and band face-offs, a game-like approach designed to unearth emerging talent.
The deal will pluck the most promising acts for inclusion in various MTV television programs, mobile apps, sites, Rock Band, and other outlets. "The OurStage artist community base and extraordinary voting platform is a massive untapped resource for our music team and one of the best music discovery experiences for music fans out there today," commented Dermot McCormack, executive vice president of Digital Media at MTV Networks Music & Logo Group.
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