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Monday, July 26, 2010
by  presnikoff

Will music fans pay for anything?  The answer is of course yes, especially for the bands they absolutely love.  But in many situations, the answer is definitely no, especially on platforms built around free.  And, 'competing with free' has never been more difficult. 

In one recent survey from the University of Ballarat in Australia, BitTorrent trackers were found to contain about 0.3 percent legitimate content.  Theoretically, BitTorrent can carry any type of content, but in practice, the platform almost exclusively transports copyrighted material according to the finding.

Elsewhere, another donut popped up in relation to Twitter.  This time, a study by USC's Annenberg School for Communication & Journalism found that 0 percent of Twitter users would pay to use the service if a paywall were put in place.  "Such an extreme finding that produced a zero response underscores the difficulty of getting internet users to pay for anything that they already receive for free," directory Jeffrey Cole relayed.

Looks like MySpace Music is making the right call.

 

 



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