Facebook has just released a lengthy, detailed guide for building a serious band page. This 40-page guide (embedded below) includes everything from the best top-level approach to debugging details. And, in between, tips on driving better traffic and engagement, managing logins, setting up analytics, and choosing plugins. It's the "Musician's Playbook," and it's a serious guide for building something directly and independently.
If you want to zoom or view fullscreen, just used the embedded Scribd controls below. Or, download it.

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snfu bar Wednesday, August 03, 2011
wasn't it bands and strippers that killed myspace?

Jason Tuesday, August 09, 2011
Don't know about the strippers but myspace actually started as a way for bands to self promote. When it started as you signed up the default page was a band profile.

stagebite Wednesday, August 03, 2011
Gil Garcia
ATTN DIY artists...

@Roy1956 Thursday, August 04, 2011
Roy
Imagine if the Beatles had "Facebook". Could have been big.

Love me do Thursday, August 04, 2011
They had something even better "a monopoly system" :)

@phillybosslady Thursday, August 04, 2011
Vicki with an i
This Facebook guide is a MUST!

@WFMU Thursday, August 04, 2011
WFMU
Good tips for other groups also.

@nevermakefriend Thursday, August 04, 2011
Malky B
Just scanned this but a serious looking piece of kit.

@mikejolk Thursday, August 04, 2011
mike jolkovski
If you're smart you'll just let Madalyn Sklar build yours.

@bayareabutchers Friday, August 05, 2011
BayAreaButchers.com
As if a band on the road 8 months out of the year has time to optimize their Facebook page.

Mojo Bone Sunday, August 07, 2011
^^^Bragging or complaining?

@ticketometer Tuesday, August 09, 2011
ticketometer
Pretty cool stuff.

@MeredithBlis Wednesday, August 10, 2011
MeredithBlis Sincoff
Serious guide to building a serious FB Fan Page!!!!

@LaSuperCocina Wednesday, August 10, 2011
LaSuperCocina
La guía de Facebook para crear "Band Pages"

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