BigChampagne's Ultimate Chart (a/o February 10th):
1. “What Doesn't Kill You (Stronger),” Kelly Clarkson
2. “Set Fire to the Rain,” Adele
3. “Turn Me On,” David Guetta
4. “Rack City,” TYGA
5. “Good Feeling,” Flo Rida
6. “Smooth Criminal (Glee Cast Version),” Glee Cast
7. “Young, Wild & Free,” Snoop Dogg & Wiz Khalifa
8. “Domino ,” Jessie J
9. “Sexy and I Know It,” LMFAO
10. “Ass Back Home ,” Gym Class Heroes
MTV Networks enjoyed a nice ratings bump on Sunday night's Video Music Awards (VMAs), spurred partly by the now-infamous Kanye outburst. According to information supplied by MTV, the show garnered a crowd of 26.9 million, up 17 percent from 23 million last year. That measures the number of people that watched the show at some point - across MTV, MTV2, and VH1 - a total that can fluctuate in reaction to real-time occurrences like the Kanye interruption.
Another, more even-keeled metric also showed a gain. The average number of viewers landed at 8.97 million, up 6.8 percent from 8.43 million in 2008. That was boosted by VH1 and MTV2, which collectively contributed more than 2 million. Overall, the average viewer base was the best since 2004, and among the under-35 set, MTV Networks scored its best showing since 2005.
Sounds good, though more reaction happened outside of traditional television, especially for the showcased - or self-showcasing - artists. 'Stay tuned' for more post-VMA data.
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