Gwen Stefani Track Crosses One Million Downloads

Digital music has achieved its first million-selling single track — Gwen Stefani’s “Hollaback Girl”.

Taken from her debut album, titled Love. Angel. Music. Baby., the track has achieved over one million download sales since its debut last year. Sales of the track are currently running at about 15,000 per week, spurred by a highly accessible and catchy musical approach. UK music magazine NME last year described the album as “one of the most frivolously brilliant slabs of shiny retro-pop anyone’s had the chuzpah to release all year.” The single has been selling through digital outlets like iTunes, MSN, Napster, Rhapsody, Wal-Mart, MusicMatch, and Sony Connect.

Other formats are also selling well. The track is ready to cross the million-mark in master ringtone sales, a growing market for labels. Reflecting CD sales only, “Hollaback Girl” hit number one on the US Billboard Pop chart and crossed into the top ten on the R&B/Hip-Hop charts. The album is now a certified triple platinum release. “Gwen is one of the most forward-thinking and innovative artists in music today. That she would make history with digital downloads just emphasizes her role as a leader in so many ways for a new generation and for music,” said Interscope Geffen A&M chairman Jimmy Iovine. “The music industry is changing and this is a major sign that digital downloading has reached the mass market and become a very significant business.”

Story by news analyst Jonny Evans.