OK Go may have the best Rube Goldberg music video ever created, but C-Mon & Kypski have a totally different trick up their sleeves.
The group is now creating the ultimate crowdsourced video, complete with nearly 20,000 inputs (and potentially, a lot more before the vid is finished).
Perhaps this represents the ultimate in crowdsourcing excess, though involving 20,000 people is a great way to launch a concept. Regardless of the quality of the final product, everyone loves to engage, participate, and, let’s face it – see themselves in a video.
And, possibly purchase the C-Mon & Kypski album, well-positioned for sale on the video page. The video, aptly-titled “More Is Less,” simply asks webcammers to replicate a given gesture for a millisecond inclusion. As of Wednesday morning, 19,779 have participated.