Russell Simmons’ All Def Digital Raises $5 Million…

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All Def Digital is Russell Simmons‘ multi-channel network, showcasing comedy, music, and animation. The network launched a year ago, and has partnered with AwesomenessTV and Samsung’s Milk streaming service.

The MCN has raised $5 million in series A financing. The round of funding was lead by VC firm Greycroft Partners, who previously invested in Maker Studios and AwesomenessTV. Advancit Capital, Nu Horizons Investments, and also contributed.

As part of the deal, Greycroft partner Mark Terbeek will join ADD’s board of directors. Terbeek says:

“When it comes to nurturing and introducing global audiences to new art forms and new artists, Russell is a one-of-a-kind visionary… He is a prolific entrepreneur who has been very methodically building an outstanding platform and team at All Def Digital.”


Nina Ulloa covers breaking news, tech, and more. Follow her on Twitter: @nine_u

“Russell Simmons” by Brett Weinstein – Transferred from en.wikipedia. Licensed under Creative Commons Attribution-Share Alike 2.5 via Wikimedia Commons.

3 Responses

  1. Willis

    This smells like another celeb-fronted future fail cash grab.

    • Nina Ulloa

      well this celeb has a great track record as far as business ventures go