YouTube is still way bigger. And YouTube doesn’t count a video as ‘viewed’ until 30 seconds in. So there’s an apples-to-oranges comparison problem. But according to stats just shared by the company, Facebook video views have more than doubled since April, to 8 billion daily views.
Snapchat is also exploding on the video front, with view volumes tripling in a matter of months to 6 billion daily views, according to the Financial Times. Back in May, Snapchat CEO Evan Spiegel told Bloomberg that video views were a ‘mere’ 2 billion daily.
Meanwhile, Facebook is spreading its tentacles into audio as well: just last week, the company started layered 30-second clips into Feeds. Integrating tracks into the discussions of billions isn’t a small development, though it’s unclear if a flood of clips will help or hurt artists.
The FB video view count is a total scam.
Pretty slick on their part though haha.
Every single time a video is scrolled by, a view count is accumulated on Facebook. It’s purely data manipulation, YouTube is crushing both platforms. Also, Facebook has yet to develop a Content ID like system which will greatly change the ecosystem and it’s ability to compete with YouTube.
And traffic to DMN has fallen off a cliff.
It’s actually gone up significantly over the past 6 months and continues to go up
Luckily for DMN we live in a world where Buzzfeed listicles and sensationalized, or blatantly false, headlines are seen as a strategic way of bringing in page views, and not the lazy “journalism” it should be known as.
YouTube is still way bigger.
Do you have these numbers? I haven’t been able to find recent YouTube daily view counts for quite some time now. Is this just guessing?
Alphabet/Google/YouTube stopped publicly releasing view stats in 2014.
“YouTube has over a billion users — almost one-third of all people on the Internet — and every day people watch hundreds of millions of hours on YouTube and generate billions of views.”
YouTube: Statistics
https://www.youtube.com/yt/press/statistics.html
YouTube also reportedly doesn’t count a ‘view’ until 30 seconds have been watched (though I haven’t confirmed this).
I’ve still yet to see a 30 second music clip on my Facebook feed