iHeartMedia, Cumulus, Entercom, Cox, Sun Broadcast Group and Shazam Collaborate on Groundbreaking Audio Measurement Solution

Today, iHeartMedia, Cumulus, Entercom, Cox and Sun Broadcast Group announced an alliance with Shazam for a broader audio audience measurement solution in the US.  The bigger monitoring net will deliver market- and station-level audience metrics across all radio formats, with Shazam’s heavy song-matching bulking up audience information. The new measurement solution for broadcast and digital … Continue reading iHeartMedia, Cumulus, Entercom, Cox, Sun Broadcast Group and Shazam Collaborate on Groundbreaking Audio Measurement Solution