Will the new anthem come with free Girl Scout Cookies?
Warner/Chappell Music, together with Girl Scouts of the USA, just created the youth organization’s first-ever original song. WCM songwriters contributed, and undoubtedly munched on a few Girl Scout cookies along the way. That helped to inspire a Girl Scouts anthem that could last for centuries.
The Girls Scouts of the USA were formed on March 12, 1912. According to the organization, the first Girl Scout Cookies were sold in 1917.
Liz Rose and Emily Shackelton penned the song, with the Girl Scouts providing the backup vocals on Watch Me Shine. Rose previously worked with top artists Taylor Swift and Tim McGraw. Emily Shackelton worked with Reba McEntire and David Cook.
Executive Vice President of Warner/Chappell Nashville said,
“We are so pleased to collaborate with Girl Scouts of the USA on a message of empowerment for young women. Liz and Emily have truly created a song for G.I.R.L.s everywhere with ‘Watch Me Shine’.”
The youth organization’s new PSA, I’m Prepared, will feature the group’s new, original anthem Watch Me Shine. Both the PSA and the song celebrate every young girl’s inner G.I.R.L. and debuted on November 29.
G.I.R.L. stands for Go-getter, Innovator, Risk-taker, and Leader.
The group applauds girls who “who never give up, who try new things, and who make their ideas a reality.” They also represent how the Girl Scouts prepares every G.I.R.L. to practice leadership. Lynn Godfrey, chief marketing and communications officer for the Girl Scouts of the USA said,
“Music has always been an integral part of Girl Scout tradition and an important tool for bringing people together.
Watch Me Shine’ is a rallying cry for G.I.R.L.s to lead in their everyday lives. We anticipate this song will inspire girls to empower themselves, go outside of their comfort zones, and conquer any obstacle they face, the Girl Scout way.”
The youth organization also hopes to “uniquely encourage girls to cultivate grit, problem-solving, risk-taking, and leading with empathy.”
Breakthrough Music also helped in producing Watch Me Shine. You can listen to the song below.