Dash Radio has a healthy pile of cash and plenty of high-profile participants. But how big is this opportunity?
Dash Radio’s $8.8 million investment comes from names such as Nimble Ventures and Lindzon Capital Partners, who join previous investors such as NFL star Adrian Peterson, French NBA star Ronny Turiaf, and music industry executive Antonio L.A. Reid.
The company also counts music industry figures such as Clinton Sparks and Isaac Heyman of American Records as members of the executive board. According to Scott Keeney, founder of the Dash Radio brand, the cash infusion plus the new executives signal a new milestone for a company that is operating in a market valued at $45 billion per year.
“Dash will continue to rapidly expand and take advantage of the $45 billion per year radio market as it evolves from analog to digital,” Dash Radio founder Scott Keeney relayed.
As of October 2018, Dash Radio says its listener base has reached 10 million per month.
There are 75 stations for listeners to enjoy, and the focus on live audio has grown in recent months. One of the goals being pursued by Dash Radio is to build a cadre of talent to ensure that music lovers will always be able to tune in at any time and find DJs they can identify with.
For example, the Dash HipHop X station features name DJs around the clock.
Earlier this year, Dash Radio announced the launch of Monsters of Rock, the most significant concert brand in the world. As can be expected, Monsters of Rock Radio broadcasts from a studio in Hollywood and regularly features guests such as Ozzy Osbourne, Van Halen, Alice Cooper, and Bon Jovi.
Aside from original radio programming, some of which is provided to Slacker Radio as part of a content partnership, Dash Radio is also spreading its model into pop-up stores and studios, integration with smart speakers such as Google Home, and placement at other ‘non-traditional’ locations like Dream Hotels.
Dash isn’t see much opportunity in subscription services, and instead describes its model as “lean back, curated listening featuring all original content delivered to consumers free without traditional commercials.”