Spotify Steps Up Its Advertising Customization – Starting With Microsoft

Microsoft will target Spotify ‘freemium’ users listening to Discover Weekly.  It’s all about how AI improves our lives. Over the past few years, Spotify has quietly amassed a huge following for its popular Discover Weekly playlist. Three years ago, the playlist reportedly had 40 million listeners.  Listeners then had streamed nearly 5 billion personalized tracks. … Continue reading Spotify Steps Up Its Advertising Customization – Starting With Microsoft