YouTube Is Addressing Major Issues With Vague ContentID Claims

YouTube has come under fire for its vague requirements for Content ID claims.  Critics says the system has been getting abused for years.

This month, YouTube is making changes to its ContentID claims process.

YouTube wants everyone to rely on its all-encompassing ContentID, an automated system that can reference millions of songs, films, TV shows, audiobooks, and more to find matching content.  ContentID trawls YouTube looking for instances in which a copyrighted work might have been used and notifies the original owner.

The copyright owner then has a few choices, including removing a video or simply monetizing it.

The new change will prevent content owners from filing a manual claim if ContentID has already discovered a claim on the same video.  YouTube revealed the new changes in a Help Center post for the site, noting that the changes were necessary for several reasons.

Manual flagging is not available to everyone on YouTube. It is typically reserved for multi-channel networks (MCNs) and other large entities.  In a post informing these networks of the policies, YouTube says the change addresses dispute queue times.

“This change is intended, in part, to address feedback that you’d like to spend less time managing your dispute queue.”

Manual copyright claims will now require the copyright owner to provide timestamps to the copyrighted content.

Creators who have their videos flagged can remove the video and re-upload it, or dispute the content owner’s claim.  YouTube will then decide who is right in the dispute.

If YouTube favors the YouTuber, then the content will be left alone. If YouTube finds the content owner has a legitimate claim, the YouTuber will receive a copyright strike.

YouTube says the changes will help uploaders better understand any copyright claims they do receive, while minimizing bogus demands.  Content creators have been struggling with fraudulent manual claims for years now.

Despite announcing the new feature through a Help Center post, YouTube has not given a timeframe for when the timestamps feature will be released.