Facebook Says Paid Livestream Shows Are Coming Soon

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photo Credit: Obed Hernández

Facebook is making changes to its livestream platform to allow artists to monetize their performances.

Other changes to Facebook Live include the return of Live With, allowing co-hosts to join. These live streams can also be integrated into online-only event pages. Despite the changes, we don’t know how the Facebook Live payment system will work or what commission rates will be.

Twitch splits its advertising and subscription revenue 50/50 with streamers. That means for every $4.99 subscription, live streamers earn $2.50. YouTube’s channel subscription feature is a little more generous, with a 70/30 split favoring the content creator. Unfortunately, you need a YouTube channel with over 100,000 followers before you can use the channel membership feature.

The limitations on other streaming platforms leave Facebook Live open to widespread adoption.

That’s if the commission rates are acceptable. Currently, donation links are live on streams that benefit non-profit groups. Facebook says it will announce more details about its stream monetization plan later.

Twitch saw explosive growth at the end of March and April as musicians lost work during the outbreak. The live streaming site even partnered with SoundCloud to fast-track artist’s profiles to affiliate status for monetization. The growth of live streaming is now becoming an essential part of how artists are supporting themselves during the outbreak.

“To support creators and small businesses, we plan to add the ability for Pages to charge for access to events with Live videos on Facebook – anything from online performances to classes to professional conferences,” the announcement from Facebook reads.

It sounds like just about anybody will be able to set up a paid subscription. That means guitar lessons, singing coaching, and live sessions may soon be available online. Facebook is also experimenting with adding donation features to Instagram live streams to compete with Twitch and YouTube.

7 Responses

  1. Tom Hendricks

    Pennies for play is a more fair, easier, better way fo anyone, any musician, writer, artist, video or film maker, etc. to make money on every click anywhere online. Subscriptions are a thing of the past.
    Part of the music revolution.

  2. Irvin Cee

    Let us hope they include dj sets.
    Not calling myself an artist, but we do have added value.
    DJ’s are the glue of music.
    We stick it al together in a curated way.

  3. Angelito

    Hmmm…the company who favors the CV hysteria making money off of the CV hysteria.

    Facebook and Google are evil.

    • Donnie

      You and your copy/paste sentiments are a mess. Talk about hysteria? It’s coming from you and you alone. Everyone else is just being cautious.

  4. Jonathan Ogden

    For anyone who’s been wanting what Facebook is promising, please check out our new app Symposium.us . What Facebook is promising will come soon is already here! PPV livestream broadcast, paid 1 to 1 video chats, and personalized video messages all able to be sold from one platform! Great for anyone who can inspire, educate, or entertain!

  5. ben

    are online lessons to teacj how to avoid Facebook’s tricks will be allowed? hum..

  6. Anonymous

    Great idea it’s about time … artist are bringing a lot of volume to these platforms they should be able to monetize the streaming payouts are not enough to support