If you’re here, you’ve probably learned that getting on Spotify playlists is the way to grow your streams, get more exposure for your music, gain followers, likes, and saves. However, what is the right way to get on playlists, what kind of playlists are out there, the differences between them, and what kind of playlists can you get your song on?
The following comes from One Submit, a company DMN is proud to be partnering with.
Let’s jump right in. There are 3 kinds of Spotify playlists: Editorial Playlists, Algorithmic Playlists, and User-Created Playlists
Editorial playlists are the type of playlists that are created by Spotify curators from around the world. They have the biggest number of followers, and they appear as the first choice when searching for a playlist because Spotify placed them there.
Here are some examples of Editorial playlists:
Today’s Top Hits – 30.3 Million followers
Are & Be – 5.8 Million followers
Coffee Table Jazz – 2.3 Million followers
Funky Heavy Bluesy – 800K followers
Hot Country – 6.7 Million followers
These playlists can make a massive difference for an artist who manages to get his song placed on one of these playlists, it can dramatically change his/her career. So how do you get on one of these playlists? We will get to that later on.
Every time you like a song, listen to a song on repeat, follow an artist or save a song, the Spotify algorithm remembers it. Spotify then gathers the captured data and proceeds by setting up a tailor-made playlist just for you, specific to your music taste. These playlists are a great opportunity for artists to gain exposure for their songs and connect with genuine followers.
There are 3 kinds of algorithmic playlists: Daily Mix, Release Radar, and Discover Weekly
Daily Mix is updated daily and can host different kinds of music genres. The more you listen to Daily Mix’s, the more they are updated frequently.
Release Radar is a weekly updated playlist with 2 hours of music. The songs in these playlists are new releases from artists you are following.
Discover Weekly presents artists that match your music taste and other people like you with the same music preferences. It updates every Monday and is a great opportunity for you, as an artist, to gain exposure.
Lastly, User-Created Playlists
These are the playlists created by Spotify users.
Users can choose whether to make their playlists private or public.
Most users are regular users who create playlists for their own fun. Some of the users are creating playlists for more professional use, for example, playlists for restaurants, bars, music charts, exercise, sports, different brands, and more.
For example, the platform One Submit is all about connecting artists and Spotify playlist owners, YouTube music channels, TikTok influencers, Blogs, Radio stations, and Record labels.
One Submit provides a reliable service where you can submit your music and get it reviewed and listened to. Once the curators review your music, they will have a choice whether to approve or decline your song. If they choose to approve your song, they will add it to their playlist/channel, radio station, blog, or label, which will promote your music exponentially.
So back to the most important question: How do you get your song onto Spotify’s editorial playlists?
There are 2 main ways to do this:
- You will need to get your song on “user-created playlists” and start to generate plays, likes, and saves for your song. The bigger the playlist, the better. The more playlists you land your song into, the more plays you get, therefore, increasing your chances of getting noticed by Spotify editorial playlists. Feel free to try our self-service platform, One Submit, with flexibility according to your budget.
- Get on “Algorithmic Playlists,” and ask your fans to save your song, play, and like it. Start with your closest friends, your song will eventually appear on different “Algorithmic Playlists,” and you will be exposed to a new audience. If your song is a success, you might start to get some serious plays and eventually fall within a Spotify editorial playlist.
That’s it, thanks for reading and hopefully this article has helped you. Good luck!!