Too Lost Extends Publishing Administration Partnership with BMG

Too Lost extends publishing administration partnership with BMG
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Too Lost extends publishing administration partnership with BMG
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Photo Credit: BMG

Music and technology company Too Lost has announced the extension of their publishing administration partnership with BMG. The two companies first partnered in 2021, with Too Lost providing thousands of independent artists with enhanced publishing administration, A&R, and sync services.

The following was created in collaboration with Too Lost, a company DMN is proud to be partnered with.

BMG has worked alongside the Too Lost team representing rights for songs including “Jocelyn Flores” by XXXTENTACION, “BEEF” FloMix by Flo Milli, “The Chicken Wing Beat” by Ricky Desktop and publishing interests for artists such as Potsu, Nic D, Rockit Music, Emily Vaughn, Daddyphatsnaps, and more—all of which are administered by BMG.

Too Lost and BMG have extended their creative partnership to continue scaling up the business by signing new artists and songwriters and exploring new business opportunities, while continuing to focus on artist development.

“BMG has been a fantastic partner to our growing music publishing operation and I look forward to extending our working relationship and making new strides in the years ahead,” says Too Lost Co-Founder and CEO Gregory Hirschhorn.

Too Lost offers SaaS solutions for independent music creators. Their distribution and publishing services deliver, monetize, and protect songs across the globe for more than 280,000 independent artists and labels. Too Lost is a proud member of the American Association of Independent Music (A2IM) and MERLIN. They are headquartered in New York City with offices in Los Angeles, Barcelona, and Reykjavik.

“We are excited to expand our partnership with Too Lost,” adds BMG’s SVP, Music Publishing, North America Marian Wolf. “Both of our companies share the belief in forward thinking and innovative technology and services for songwriters and artists. BMG’s global infrastructure will enable Too Lost’s great roster of songwriters to reliably collect their global income.”

“The team at Too Lost saw the next generation of artists early on and successfully identified and executed a unique service proposition that enables creatives to release music in a financially beneficial manner,” adds Henry Bishop, BMG’s Director of A&R. “We look forward to further building on our solid foundation with the Too Lost team.”

BMG is the world’s fourth-largest international music company, focusing on global service for its artist and songwriter clients. It combines creative insight and support with the best in technology and analytics. BMG’s 20 offices across 13 core music markets represent over three million songs and recordings, including many of the most renowned and successful catalogs in popular music history.