Breakfast is the most important meal of the day, and we all have a different preference when it comes to what we want to eat in the morning. Some people like eggs and coffee, while others prefer orange juice and a danish. However, for those who want to start their day with a nutritious and convenient breakfast, Breakfast Breaks may be the perfect solution.
Breakfast Breaks is a product by ESE Foods that bundles a bowl of General Mills cereal, a Minute Maid drink, a snack, and utensils into one box. The featured cereals include Cheerios, Cinnamon Toast Crunch, Honey Nut Cheerios, and Lucky Charms, all of which are time-tested favorites. This package is already served to hundreds of thousands of students in the United States, according to ESE, although the company is now pushing the concept into retail.
The promotion is steered by GMR Entertainment and Hip Digital Media, and it layers pin codes for free MP3s into the sale. Buyers can redeem the codes for downloads from various popular artists, including Katy Perry, Spice Girls, and Yellowcard. The nine-month campaign will traverse 27 million buyers, according to the companies. Wal-Mart, Target, and various supermarket chains are carrying the product.
The addition of free music downloads is a unique way of attracting customers to the product. With the inclusion of pin codes for free MP3s from popular artists, customers can not only enjoy a convenient breakfast but also get something extra. The promotion is aimed at the younger generation who are tech-savvy and love music. By offering free music downloads from popular artists, the Breakfast Breaks campaign can appeal to this younger demographic.
The packaging of Breakfast Breaks is also designed to be convenient for those on the go. With a bowl of cereal, a drink, and a snack, all packed into one box, customers can grab a Breakfast Breaks box and eat it on their way to work or school. The inclusion of utensils makes it even more convenient for those who are always on the move.
The fact that Breakfast Breaks is already served to hundreds of thousands of students in the United States shows that the product is already popular. With the addition of the free music downloads, the product is bound to become even more popular. The promotion is aimed at a younger demographic, but it can also appeal to anyone who wants a convenient breakfast that is both nutritious and delicious.
In conclusion, Breakfast Breaks is a convenient and nutritious breakfast solution that is packed with popular cereals, a drink, a snack, and utensils. The addition of free music downloads from popular artists is a unique way of attracting customers to the product, and it is aimed at a younger demographic. With the product already being served to hundreds of thousands of students in the United States, it is clear that Breakfast Breaks is a popular breakfast solution that can appeal to anyone who wants a convenient, nutritious, and delicious breakfast.
Story by news analyst Alexandra Osorio.