Who’s the Number 1 Artist on Spotify in 2023?

number 1 artist on Spotify 2023
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number 1 artist on Spotify 2023
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Photo Credit: Spotify

Spotify Wrapped 2023 reveals the most-played artist in 2023 — Taylor Swift dethrones Bad Bunny after his three-year consecutive reign, but he still secures the most-streamed album for a second year in a row. So who was the number 1 artist on Spotify in 2023?

It’s that time of year again, and Spotify Wrapped is finally here. This year, pop superstar Taylor Swift was 2023’s most-streamed artist worldwide with over 26.1 billion streams since January 1 — effectively ending Puerto Rican powerhouse Bad Bunny’s three-year reign that began in 2020.

That puts him in the number two spot, but that’s not such a bad thing for Bad Bunny — his 2022 album “Un Verano Sin Ti” was Spotify’s most-streamed album for the second consecutive year with 4.5 billion streams worldwide. Taylor Swift’s “Midnights” clocks in at number two in that category worldwide, and number three in the US.

2023 was the undisputed year of the Eras Tour — first live, then in theaters, and soon on demand streaming. Paired with an extremely loyal fan base, Swift dominated worldwide with a championship year, beating out 2017 in which she was last Spotify’s number one artist.

With 128 million followers, Taylor Swift rakes in the most monthly listeners with over 82 million. She’s also one of the most-streamed artists of all time on the platform with over 60 billion cumulative streams.

Her songs “Cruel Summer” and “Anti-Hero” both rank on Spotify’s list of the most-streamed songs of the year, at No. 6 and No. 10, respectively. In addition to “Midnights” ranking in the second slot for most-streamed albums globally, her album “Lover” reached No. 7; in the US, the album was No. 6, with “folklore” at No. 8.

This was a big year for female artists overall, with Beyonce, Miley Cyrus, SZA, Karol G, and Lana Del Rey all experiencing a major boom in listeners. Most-streamed males artists of the year include Drake, Morgan Wallen, The Weeknd, 21 Savage, and Peso Pluma.

Latin music continues to see a rise in consumption across major markets, while classical Indian instrumental music grew 500% on Spotify within the last two years. Afrobeats is another genre experiencing phenomenal growth at 550% since 2017. Mandopop saw a 45% increase in 2023 as the continued popularity of K-pop and J-pop have led to fans seeking more Eastern-originating music.