Traditional TV & Radio: Still Way Bigger Than You Think

Turns out the crusty tube and traditional radio dial are bigger than most think.

Take a look at British media consumption patterns, by hour (courtesy of Ofcom).

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The exhaustive look in this Ofcom paper.

4 Responses

  1. alden

    Still a huge couch potato culture. No wonder Susan Boyle did so well.

  2. simple_man

    I feel like I’ve seen something similar at the Met.

  3. Maxwellian

    This is British, but also transfers to the US market quite plainly. If you think that traditional radio + TV is unimportant, then leave the music industry now!