Muve Music Reaches Two Million Paying Subscribers…

Spotify has more ad-free users, but then again, that’s part of the reason they’re in so much trouble.  Cricket’s Muve Music, on the other hand, doesn’t play that game. And when it comes to actual, paying subscribers, Muve may be the largest in the US.

According to details just shared, Muve has surpassed two million subscribers in the US, making it the “most popular U.S. on-demand subscription music service.  There’s likely truth to that claim.”

Muve Music exists solely on Cricket’s Android phones; it’s part of a subscription package that includes talk, text, data, and ringtones. The plan makes Cricket the only carrier offering unlimited song downloads, with a catalog of 15 million songs.

This is great news for Cricket, or… AT&T?  AT&T recently bought out Leap Wireless, Cricket’s parent company, but is waiting for regulatory approval.

2 Responses

  1. FarePlay

    Definitely, a possible solution for developing a new music subscription model that can actually throw off enough revenue to keep musicians and songwriters somewhat game fully employed.
    Mobil is definitely the elephant in the room for music distribution and user storage.
    A ray of hope? I think so. Now it’s up to the negotiators to get the numbers right.

  2. Yves Villeneuve

    Unlimited song downloads and free Premium streaming subscriptions??? If true, maybe there is a correlation here with a downtick in song downloads in the USA in the first 9 months.
    Anyways, most of these subscribers are not active streamers. No more than 10%, 30% if you believe Spotify, are active subscribers.