Sony Leak Reveals Negotiations between Snapchat and Vevo

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The Sony leaks are a non-stop fountain of information. Now, some insights into Snapchat’s music strategy have leaked.

TechCrunch has posted emails exchanged by Sony executives, including President of Global Digital Business & U.S. Sales Dennis Kooker and Sony Entertainment CEO Michael Lynton.

The emails reveal that Snapchat was looking to promote artists on the platform, which they’ve already done a bit of. Snapchat CEO Evan Spiegel expressed interest in starting a record label, but Sony thought the idea was misguided. Spiegel also thought that every other music service was “shit” and that Snapchat could somehow fix this.Sony then set up meetings between Snapchat and Lou Adler’s sons. The two parties met about once a week.

Snapchat was then in talks with Vevo over an in-app music video integration.

Talks took place a few months ago. Negotiations appear to have stopped because Snapchat wanted a 40 percent cut, which was “not workable” for Vevo. The music video company had other partnership ideas, but it doesn’t appear that anything was decided.


Nina Ulloa covers breaking news, tech, and more. Follow her on Twitter: @nine_u

28 Responses

  1. Anonymous

    “The Sony leaks are a non-stop fountain of information”

    Yes, what would people like you do without North Korea — the ultimate source of free information, eh…

  2. Anonymous

    What an involved negotiations over music giveaway?
    Wow, VEEVOO would be able to accelerate conversion of one dollar in music to 2 cents in advertising, wow again, brilliant development! Let’s get together again NOW.

  3. Anonymous

    …and while Nina & the piracy industry abuse the stolen Sony files — without even mentioning the terrorists — Sony is now forced to cancel its December 25 release of The Interview.

    This is the most scary attack on art and freedom of speech we’ve seen in a long time.

      • Anonymous

        “The MOST SCARY ATTACK on free speech you’ve seen?”

        …in a long time, yes. And you know what?

        Most people in the Western world agree!

        • Anonymous

          The only good thing about it is that it brings Democrats and Republicans together:

          “We cannot have a society in which some dictators someplace can start imposing censorship here in the United States because if somebody is able to intimidate us out of releasing a satirical movie, imagine what they start doing once they see a documentary that they don’t like or news reports that they don’t like”

          “This is the greatest blow to free speech that I’ve seen in my lifetime probably”
          SEN. JOHN MCCAIN

  4. Anonymous

    Here’s what Aaron Sorkin says about the terrorist attack:

    “Today the U.S. succumbed to an unprecedented attack on our most cherished, bedrock principle of free speech by a group of North Korean terrorists who threatened to kill moviegoers in order to stop the release of a movie,” he wrote. “The wishes of the terrorists were fulfilled in part by easily distracted members of the American press who chose gossip and schadenfreude-fueled reporting over a story with immeasurable consequences for the public–a story that was developing right in front of their eyes. My deepest sympathies go out to Sony Pictures, Seth Rogen, Evan Goldberg and everyone who worked on The Interview.“

    Michael Moore adds:

    “Dear Sony Hackers: now that u run Hollywood, I’d also like less romantic comedies, fewer Michael Bay movies and no more Transformers.”

    Perhaps Nina has a wish list for the terrorists, too?

  5. Anonymous

    Nina’s support for the terror attack is not exactly unexpected, though.

    One of her other darlings, the Pirate Bay, also expressed sympathy for North Korean regime during their hoax in 2013.

      • Anonymous

        Nina, here’s more information about the North Korean terror attack you’re referring to as a “non-stop fountain of information”:

        Sony kills ‘The Interview’ after North Korea hack, terror threat

        $42 million movie starring Seth Rogen, James Franco in limbo.


        Federal investigators have connected the Sony Pictures Entertainment Inc. hacking to North Korea, even as the studio on Wednesday canceled the scheduled Dec. 25 release for “The Interview” amid a terrorist threat that had prompted most of the top U.S. cinema chains to pull plans to show the film.

        The move leaves in limbo the $42 million film, which stars Seth Rogen and James Franco and centers on a CIA plot to assassinate North Korean leader Kim Jong-un, and resulted in harsh criticism of Sony from politicians and film-makers on social media.

        “We are deeply saddened at this brazen effort to suppress the distribution of a movie, and in the process do damage to our company, our employees, and the American public,” said a statement from Sony. “We stand by our filmmakers and their right to free expression and are extremely disappointed by this outcome.


        A Tuesday message purportedly from the Guardians of Peace warned theaters that show the film would be hit with a 9/11-style terrorist attack, saying, “The world will be full of fear. Remember the 11th of September 2001.””

        SOURCE: Washington Times, Dec 18 2014


        “WASHINGTON — Hours after an announcement that U.S. authorities determined North Korea was behind the recent cyber-attack on Sony Pictures, the entertainment company announced it was pulling the release of the film The Interview.

        The comedy about journalists who score an interview with North Korean dictator Kim Jong Un was scheduled for a Dec. 25 release.

        “Sony Pictures has no further release plans for the film,” according to a statement from the company.

        Sony also removed any mention of the movie from its website by Wednesday afternoon.

        Earlier Wednesday, a federal law enforcement official offered the news about North Korea.

        The official, who is not authorized to comment publicly, said a formal announcement of attribution by the U.S. government could come as soon as Thursday.”

        SOURCE: USA Today, Dec 18, 2014

  6. Anonymous


    If you think the North Korean terror attack was a terrible thing — and not a “non-stop fountain of information”, as Nina put it — you can now sign this petition (I’ll post the link in a comment below. It may take a couple of days to appear; until then you can find the petition on

    Please release “The Interview” and stop letting terrorists decide which movies Americans get to see

    MaryKatharine Ham
    Washington, DC

    Here’s the deal. We fancy ourselves a free society. As such, we are allowed to make and watch movies about anyone we damn well please, even if those movies offend dictators and barbarians.

    When Sony and the major theater groups declined to release “The Interview” because hackers threatened us and told them not to, they literally negotiated with terrorists. And, as even a cursory knowledge of modern American cinema would tell you, negotiating with terrorists is bad. It emboldens terrorists to do more terrorism. History also happens to be replete with examples.

    Once you let bad guys dictate which movies the American public is allowed to see, we are less free than we once were and we are no more safe for that loss. You don’t need a government to censor you if you’re willing to do it yourself. Already, the chilling effect of caving to North Korea’s objections is depriving us of future entertainment, as New Regency shelved a Steve Carell project about North Korea called “Pyongyang.”

    Jimmy Kimmel may have said it best when he called self-censorship, “an un-American act of cowardice that validates terrorist actions and sets a terrifying precedent.” Every thug and illiberal regime in the world now knows exactly what to do to shut up its critics and shut down art that mocks them and shines a light on their abuses. It’s in your power to revoke that road map by reinstating “The Interview.”

    It would be good for art, for free people, oppressed people, and America if you did just that.

    America is not a perfect nation. But it is a nation whose people value free and raucous speech, the idea being that the freedom to have messy fights about even our imperfections allows us the possibility to be better. Also, it’s fun. Totalitarian regimes, of course, value neither progress nor fun.

    So, if something offends barbarous, totalitarian a-holes, for most Americans, that is a feature, not a bug.

    Until today, I was sure we were a country that would raise our silly, stoner comedies over our heads and proclaim, “From our cold, dead hands!” I like to think we’re still that country.

    We will watch this movie just to piss off people who don’t want us to. Because America. Also, it sounds fun. But we can only do that if you release it.

    (I never imagined my first-ever petition would be to support a Seth Rogen vehicle, but as they say, “First they came for the affable Apatow acolytes and I did not speak out because I was not an affable Apatow acolyte.” Or, something like that.)


    Letter to
    AMC Entertainment
    Please release “The Interview” and stop letting terrorists decide which movies Americans get to see

  7. Anonymous

    You have ads on this article.

    How does it feel to profit directly from North Korea’s terror attack?

    You should return the money to Sony, no matter if it’s a cent or a buck.

  8. Name2

    It’s Sunday, and all serious people, including the President, have backed off the position of “OMG! North Korea! TERROR TERROR TERROR!”