Pandora Only Lost $16.1 Million Last Quarter!

Injured Piggy Bank WIth Crutches
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Pandora made $285.6 million in revenue in the second quarter of the year. Advertising revenue accounted for $230.9 million of that total.

Sounds great, right? WRONG.

When all’s said and done, Pandora had a net loss of $16.1 million for the quarter. This is up from a net loss of $11.7 million a year ago.

45.6 percent of revenue went towards royalties, which means that over $171 million went towards other things, such as huge executive salaries and lobbying for lower royalty rates.

Pandora says they have 79.4 million active users.  How many more do they need to turn a profit?

Somehow, this is a lot better than Wall Street expected.  Stocks were up about 7 percent at the end of the day on Thursday.


Image by ‘Ken Teegardin,’ licensed under Creative Commons 2.0 Attribution Generic (CC by 2.0).

One Response

  1. Remi Swierczek

    Dear Pandora,
    Please beg Google, Shazam and Soundhound to abandon their voluntary music PIMPing activity and hire them as your well paid cashiers. Next morning you can be legal globally and in 12 months you will become $10B music store. Play great customized music as today just charge for discovery and addition the playlist.