A pair of fans of Taylor Swift raised more than $1,000 in a GoFundMe a campaign to publicly support Swift in her ongoing battle with Scooter Braun and Scott Borchetta.
Haley Spalding and Kyle Graden used the funds to pay for two digital billboards in Nashville designed by another Swift fan: Isabel Rocha. Each billboard contains the hashtag #IStandWithTaylor, and one of them specifically goes after Borchetta by saying, “Scott, please let Taylor perform her own songs.”
The billboards, which will rotate with others above two banks, will run for a week not far from the offices of Borchetta and Braun’s Big Machine.
Spalding and Graden told Billboard that they were inspired to create the campaign after Swift asked her fans to denounce the efforts of both Braun and Borchetta to prevent Swift from performing some of her songs at the upcoming American Music Awards (AMAs). Big Machine was also blocking licensing for a Netflix special featuring the superstar.
Swift has since then been cleared to perform her songs, at least at the AMAs.
Spalding says, “Taylor has been singing professionally since she was 14 years old, and she deserves the freedom to use that art. Taylor’s platform is so big that helping her helps every other artist, and we both are really passionate about that. So we wanted to do something besides tweet and post on Instagram and Facebook. We wanted to have something tangible that could start a conversation and that could show her that we’re supporting her at this time.”
Spalding further says that raising the money was not difficult. “I threw up a GoFundMe on Twitter, and I was like, ‘Hey, [if] any Taylor Swift fans want to donate to this, we’re trying to get enough money to get a billboard for Taylor.’ And within hours we had $1,000 to get the billboard, and over 70 Taylor Swift fans had donated to it.”