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      Developing Trends in the Music Sync Space — A Worldwide Conversation With Leading Female Music Supervisors

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    • Social Media Is Transforming Sync — Here’s How I’m Scoring Placements in the Digital Age

      Dylan Smith
      November 15, 2021
    • Meet the Sync Superstar Behind the Ad for Nissan’s 2023 Z

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      November 5, 2021
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      Robyn Cage Discusses Sync Licensing Tips for Beginners on Songtradr

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    • Sync Licensing Is Helping This Tropical Music Star Find Fans on the Global Stage

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Branding & Advertising

Charli XCX Roblox concert

Charli XCX Roblox Live Concert to Promote Samsung’s Latest Phones

Ashley King
May 13, 2022
Dolly Parton TikTok musical

Dolly Parton and Doja Cat Star In TikTok’s Taco Bell Musical About Mexican Pizza

Ashley King
May 10, 2022

The Methodology Behind Great Sync: A Breakdown for Brands, Content Creators and Supervisors

Joe Belliotti
May 8, 2022
Tyga Wavy Baby shoes

Federal Judge Blocks Sale of Tyga’s Wavy Baby Shoes for Being Vans Knockoffs

Ashley King
May 2, 2022
Stephanie Quayle Wrangler Fender ad

Country Singer-Songwriter Stephanie Quayle Joins Wrangler + Fender Joint Collab

Ashley King
April 22, 2022
 
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  2. Branding & Advertising

As Catalog Music Thrives, Universal Music Finalizes ‘Strategic Initiative’ With Brand-Management Company Authentic Brands Group

Dylan Smith
November 16, 2021
Elvis Presley, whose celebrity brand is part of the Authentic Brands Group portfolio. Photo Credit: Metro-Goldwyn-Mayer Universal Music Group (UMG) has officially finalized a “strategic initiative” with New Y... Read More...

Social Media Is Transforming Sync — Here’s How I’m Scoring Placements in the Digital Age

Dylan Smith
November 15, 2021
Singer-songwriter Tina Mathieu joined DMN to discuss her sync licensing success, including a newly finalized Suave placement on TikTok. Photo Credit: Olivier Bergeron Having recently placed her music in a Sua... Read More...
Taylor Swift Starbucks latte drink

Starbucks Introduces ‘Taylor’s Version’ Latte as Latest Fast Food Promotion

Ashley King
November 12, 2021
2
Photo Credit: Starbucks Starbucks and Taylor Swift is the latest fast food x music cross-promotion deal. Starbucks teamed up with Swift for 'Taylor's Version' of their caramel latte – and to promote the re-r... Read More...

Meet the Sync Superstar Behind the Ad for Nissan’s 2023 Z

Dylan Smith
November 5, 2021
Music industry and sync licensing veteran Aaron Saloman, whose music appears in Nissan's 2023 Z ad. Fresh off a major placement in a Nissan Z ad, musician and composer Aaron Saloman joined Digital Music News ... Read More...

Spotify, Apple Music, and YouTube Music Are Only Getting Bigger — Which Is Great News for Niche Streaming Platforms (Our Latest Podcast)

Paul Resnikoff
September 16, 2021
The custom-built UFC Ultimate Sound streaming music platform, crafted by Tuned Global and ACX Music Turns out there's an interesting niche for custom-created streaming music platforms — one that giants like S... Read More...

Lego Announces 1,074-Piece Fender Stratocaster Set — Including a Guitar Stand, Amplifier, and Accessories

Dylan Smith
September 7, 2021
3
A close-up of the newly announced Lego Fender Stratocaster. Photo Credit: Lego Group Lego has officially unveiled a 1,074-piece 1970s Fender Stratocaster set, complete with a roughly 14-inch (36-centimeter) r... Read More...

Elvis Presley’s 50-Year-Old Jumpsuit and Cape Sold For Over $1 Million, Auction House Announces

Dylan Smith
September 6, 2021
5
Photo Credit: Metro-Goldwyn-Mayer A jumpsuit and cape worn by Elvis Presley have fetched a staggering $1,012,500 at auction, Los Angeles-based GWS Auctions has revealed. GWS Auctions took to social media to... Read More...
Nas Escobar Cigars

Nas Is Now a Co-Owner and Equity Partner In Escobar Cigars

Ashley King
August 25, 2021
1
Photo Credit: Escobar Cigars Nas has announced a partnership with Escobar Cigars as a co-owner and equity partner. The Grammy-winning artist will promote the Nicaraguan cigar maker. Many hip-hop artists turn... Read More...
50 cent cognac

Remy Martin Is Suing 50 Cent’s Cognac Brand For IP Infringement

Ashley King
August 16, 2021
2
Photo Credit: Sire Spirits Facebook French distiller Remy Martin has sued rapper 50 Cent over his Branson cognac brand. The lawsuit was filed in Manhattan federal court on August 13th. The complaint alleges ... Read More...
McDonald's Saweetie Meal

McDonald’s Music Meal Partnerships Explode Sales — Saweetie Meal Is Next

Ashley King
July 30, 2021
Photo Credit: McDonald's McDonald's is collabing with hip-hop artist Saweetie for its next celeb meal deal. The fast-food chain announced yesterday that the 'Saweetie Meal' would arrive on August 9. The limi... Read More...

Lil Nas X Says He’s Still Battling Nike Over Trademark-Infringing ‘Satan’ Shoes — Seemingly to Promote a New Single

Dylan Smith
July 19, 2021
Photo Credit: Lil Nas X Earlier this year, Nike sued MSCHF Product Studio over the limited-edition “Satan Shoes” that it released in collaboration with Lil Nas X, to promote the rapper’s “Montero” single. Now... Read More...
Apple Tower Theatre

Apple Tower Theatre Retail Location Opens This Week in Downtown Los Angeles

Ashley King
June 23, 2021
Photo Credit: Apple The Apple Tower Theatre retail location will open to the public in downtown Los Angeles this week. Apple announced plans for the renovation back in 2018 with no timeline to finish. But no... Read More...
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