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      Here’s How Apple Has Dominated Sync Licensing for Two Decades Running

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    • The Methodology Behind Great Sync: A Breakdown for Brands, Content Creators and Supervisors

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      May 8, 2022
    • music sync trends 2022

      Developing Trends in the Music Sync Space — A Worldwide Conversation With Leading Female Music Supervisors

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    • Social Media Is Transforming Sync — Here’s How I’m Scoring Placements in the Digital Age

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    • Meet the Sync Superstar Behind the Ad for Nissan’s 2023 Z

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    • Now That the Music Modernization Act Has Passed, Who’s Gonna Run the Damn Thing?

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Trending
  • The Backstreet Boys’ WeChat Concert Attracted 44.2 Million Viewers, Organizers Say — Now the Group Is Planning a Chinese Tour
  • Viagogo Issues Statement on $25 Million Italian Regulatory Fine — Says “All Fines Will Be Annulled” In Appeal
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  • How Much Does TikTok Pay You? Unfortunately Not Very Much (Updated for 2022)
  • How Much Does Spotify Pay Per Stream? Here’s the Latest Data (Updated for 2022)
  • How Much Artists Make Per Stream on Spotify, Apple Music, Amazon, YouTube, Pandora, More (Updated for 2022)
  • Is Your Song Being Played on the Radio? Here’s a Detailed Breakdown of Radio Monitoring Companies
  • An Insanely Detailed Discussion About the Music Modernization Act

Branding & Advertising

Universal Music Group earnings

Universal Music Group Officially Launches UMusic Media Network: ‘The Offering Allows for Audience Hypertargeting At a Scale’

Dylan Smith
June 27, 2022

APM Music Licenses Entire Catalog to XdMind for AI-Driven Adaptation In Games, Short-Form Video, and the Metaverse

Paul Resnikoff
June 16, 2022
the weeknd spotify streams

Binance Sponsors The Weeknd’s Upcoming Tour — Introducing the ‘First Crypto Powered World Tour’

Dylan Smith
June 2, 2022
Lil Nas X

Lil Nas X and M&M’s Sign Branding Deal ‘To Create A World Where Everyone Feels They Belong’

Dylan Smith
June 1, 2022

Retail Audio-Advertising Company Vibenomics Raises $12.3 Million, Touts ‘Licensed Background Music Library’

Dylan Smith
May 31, 2022
 
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Gibson lawsuit guitar shape

Gibson Wins Its Three-Year Lawsuit Over Guitar Shape Trademarks — Dean Guitars Found Guilty of Infringement

Ashley King
May 30, 2022
Photo Credit: Freebird / CC by 2.0 Gibson has won its lawsuit over guitar shape, with the court ruling that shape is part and parcel of a brand. Back in 2019, Gibson filed a lawsuit against Dean Guitars over... Read More...
Spotify audio advertising ads

Spotify Expands Audio ‘Call to Action’ Advertising Cards in the App

Ashley King
May 25, 2022
Photo Credit: Spotify Spotify is expanding its clickable 'call to action' audio advertising cards beyond just the United States. Reports from Australia highlight how the new call to action (CTA) cards are av... Read More...
Pepsi Halftime Super Bowl Sponsorship

It’s Official – Pepsi Is No Longer Sponsoring the Super Bowl Halftime Show

Ashley King
May 24, 2022
Photo Credit: Pepsi Pepsi is dropping out of the Super Bowl Halftime Show sponsorship after ten years. This year's performance featuring Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, and Kendrick Lamar is the ... Read More...
Spotify Parcast union strike

Spotify Quietly Resumes Political Advertising Ahead of 2022 Midterms

Dylan Smith
May 24, 2022
Photo Credit: Spotify Back in early 2020, Spotify paused all political advertising on its service in the U.S. Now, the Stockholm-based platform has revealed that it will resume showing ads from certain indivi... Read More...
White Claw UK festivals

White Claw Dominates the UK Festival Scene With $5 Million Investment

Ashley King
May 23, 2022
Photo Credit: Dennis Consorte / CC by 4.0 White Claw Hard Seltzer has announced a $5 million investment in the UK festival circuit, making waves across more than 40 shows. The White Claw Wave of Summer Bar Ex... Read More...
Charli XCX Roblox concert

Charli XCX Roblox Live Concert to Promote Samsung’s Latest Phones

Ashley King
May 13, 2022
Photo Credit: Samsung Charli XCX is heading to Roblox for a live concert to promote Samsung's latest foldable smartphones. The Samsung Superstar Galaxy experience is now live in Roblox for all users. For a l... Read More...
Dolly Parton TikTok musical

Dolly Parton and Doja Cat Star In TikTok’s Taco Bell Musical About Mexican Pizza

Ashley King
May 10, 2022
Photo Credit: Eva Rinaldi / CC by 2.0 Dolly Parton stars opposite Doja Cat in TikTok's musical about Taco Bell's Mexican Pizza. Inspired by a meme, the musical will release a week after the Mexican Pizza retu... Read More...

The Methodology Behind Great Sync: A Breakdown for Brands, Content Creators and Supervisors

Joe Belliotti
May 8, 2022
Scene from BMW’s 2022 Super Bowl LVI ad (Photo Credit: BMW) What’s the secret behind great sync matches? Here’s a comprehensive look at the ‘Music Select Methodology (MSM)’ by Joe Belliotti of MassiveMusic No... Read More...
Tyga Wavy Baby shoes

Federal Judge Blocks Sale of Tyga’s Wavy Baby Shoes for Being Vans Knockoffs

Ashley King
May 2, 2022
Photo Credit: Tyga Instagram A federal judge has blocked the sale of Tyga's Wavy Baby Shoes after Vans sued, calling them knockoffs. Here's what we know. The attorney for Vans asked the judge to block sale o... Read More...
Stephanie Quayle Wrangler Fender ad

Country Singer-Songwriter Stephanie Quayle Joins Wrangler + Fender Joint Collab

Ashley King
April 22, 2022
Photo Credit: Erika Rock Stephanie Quayle is joining Wrangler and Fender on their joint collaboration celebrating 75 years of cultural influence. The Big Sky Music Group recording artist will be the face of ... Read More...
Warner Music Group Canada

Warner Music Group Canada Moves to New Location in Downtown Toronto

Ashley King
April 7, 2022
Photo Credit: Warner Music Group Warner Music Group has announced it is moving its Canadian businesses to a new location in downtown Toronto. Warner Music Group Canada is moving its businesses to The Well, a... Read More...
LA Forum naming rights

The LA Forum Is Now Known as the Kia Forum – Branding Deal Complete

Ashley King
April 4, 2022
Photo Credit: Kia Forum The Forum in LA has completed its first naming rights deal with South Korean automaker Kia. It's now known as the Kia Forum. Kia America formally announced that it purchased the namin... Read More...
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