Pornhub’s New Christmas Ad Will Change ‘Silent Night’ Forever

candycane

Pornhub offers the perfect cure for the depressing Christmastime blues. But ‘Silent Night, Holy Night’ will never be the same after this (SFW) ad.

First off, give adult site Pornhub tons of credit for not taking themselves too seriously.  This is a company that definitely rules online porn, and works pretty hard to remove the shame of ‘self-love’.  But hey, Pornhub doesn’t want the credit.  They want you to give yourself a hand!

Especially when you’re totally alone.  On Christmas Eve.  How could that be funny?  Watch:

For its ad, Pornhub slyly changed “Silent Night, Holy Night” to “Silent Night, Lonely Night.”  And the brand-new lyrics emphasize the lonely part.

And who are these hapless, lonely souls? A stranded student, a night watchman, a waitress, an elderly man, and young woman who misses her train.  All solo warriors on Christmas Eve that could use a little kick.

Actually, this isn’t the first time the company has used an ad to promote its premium tier service.  Sounds like a smart move, given pornhub.com has about as much traffic as anyone besides Google, Facebook, and the Drudge Report.

And, Christmas is a great time to drop a catchy campaign.  “After last year’s spot, we decided we wanted our Christmas campaign to become a hallmark of the holiday season for the whole family,” said Corey Price, VP of Pornhub.

But can Pornhub match its epic ad from last year?  That ad was even more awkward and wrong, which is exactly the point.  It features a grandson giving his grandpa a boost with a premium gift card. You will laugh:

That spot took the cake, and has more than 6 million views on YouTube alone.  But how many of those people actually subscribed or purchased gift cards?   Given the second round, probably a decent amount.

9 Responses

  1. Avatar
    Disappointed

    Hi Paul,

    Are times that tough that a Digital Music publication has gone straight to promoting a Porn Site?

    I’ve decided to stick with reputable news sources like MiDIA from here on. I’ll check back again in the New Year to see if you’ve stopped prostituting DMN to Porn Hub, and perhaps re-engage with your “news”.

    • Avatar
      Anonymous

      I think there is method to this madness. Anyone who is in the business of streaming content of any type, whether it be music, film, tv or anything else, would do well to keep a close eye on what the porn industry is doing. They face similar challenges. We should take a look at what they’re doing, figure out what is working and what is not working, compare it to what the music industry is doing, and then see if there’s anything we may want to do differently. It would probably help if Paul mentioned that at some point. But otherwise, I say carry on and keep reporting on the porn sites. We might be able to learn a thing or two.

      • Avatar
        Anonymous

        “Anyone who is in the business of streaming content of any type, whether it be music, film, tv or anything else, would do well to keep a close eye on what the porn industry is doing. They face similar challenges. We should take a look at what they’re doing”

        Agree. The porn industry certainly wouldn’t be my first choice of a business partner, but it seems to be changing a lot these years.

        And it couldn’t possibly be worse than Google who’s screwing us all with and without consent, on and off camera.

    • Avatar
      Paul Resnikoff

      Are times that tough that a Digital Music publication has gone straight to promoting a Porn Site?

      > You could argue that any article we write is ‘promoting’ an artist, company, etc. So I’m not sure I really understand the premise of your question.

      I’ve decided to stick with reputable news sources like MiDIA from here on. I’ll check back again in the New Year to see if you’ve stopped prostituting DMN to Porn Hub, and perhaps re-engage with your “news”.

      > Hope you come back! Frankly, you’re not going to like every topic choice. We have a vast number of possibilities every day. Should artists be tapping into pornography more for greater royalties? I’d argue yes. Well, I don’t think there’s a current copyright on ‘Silent Night,’ I’d have to check, but a singer certainly got paid. And there are actually lots of quirky takes on cultural creations in this.

      So, open your mind!

  2. Avatar
    Kristina I.

    (((Porn))) an off shoot of (((jew))) (((hollywood))) . Now these (((marketers))) and purveyors of filth are not even hiding their hatred and desire to destroy White Culture and Christian values by using traditional White European Christmas Carols next to their smut peddling websites.

    Just Say No to jewish Filth.