Apple, Pepsi Make Second Marriage Official

Paul Resnikoff
The Apple & Pepsi promotional duo are at it again, with the pair officially announcing a renewed relationship. The refreshed giveaway will once again coincide with the Super Bowl, giving consumers another tasty advertising campaign to look for. This tim... Read More...
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BBC Keeps Podcasting Fire Alive

Paul Resnikoff
BBC Radio has recently experienced a significant success story with its recent initiative yielding heavy program downloads and encouraging podcasting results. The history program "In Our Time" was posted as an ... Read More...
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P2P Watch: The Digital Hollywood Roundtable

Paul Resnikoff
Will P2P ever see the light of day as a legitimate, mainstream avenue for record industry profit? Some poo-poo the idea, noting that file-swapping is not necessarily a better alternative to offering legal song downloads from a secure server. Others see a thri... Read More...

TiVo-Style Radios Start to Catch Attention

Paul Resnikoff
The TiVo concept revolutionized the way people watch television. It allows users to record their favorite shows and watch them at their convenience. Now, entrepreneurs are looking to bring this concept to the radio industry. Two companies, PoGo Products and ... Read More...