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Queen’s ‘Bohemian Rhapsody’ Becomes the Oldest Song to Cross 1 Billion YouTube Streams

Ashley King
July 22, 2019
Queen's classic 'Bohemian Rhapsody' has become the first pre-90s music video to cross one billion views on YouTube. To commemorate the special occasion, Brian May and Roger Taylor have teamed up with Univers... Read More...
YouTube Remains Silent on Whether Relatively Unknown Indian Rapper Badshah Actually Broke Taylor Swift and BTS' Respective Most-Viewed Records

YouTube Remains Silent on Whether Relatively Unknown Indian Rapper Badshah Actually Broke Taylor Swift and BTS’ Respective Most-Viewed Records

Daniel Sanchez
July 18, 2019
3
According to Sony Music, an Indian artist on its roster single-handedly broke Taylor Swift and BTS’ respective YouTube record. Or so it seems. Currently, Taylor Swift’s single ‘Me!’ holds the 24-hour most... Read More...

After Turning Down a $3 Million Major Label Deal for UnitedMasters, NLE Choppa Signs to Warner Music Group

Paul Resnikoff
July 15, 2019
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Maybe Warner Music offered $4 million? It was the high-profile coup that Alphabet-funded UnitedMasters was waiting for. After provoking a high-priced, major label bidding war earlier this year, Memphis ra... Read More...
A Relatively Unknown India Rapper Allegedly Beat Taylor Swift and BTS' YouTube Records Using Google AdWords

A Relatively Unknown Indian Rapper Allegedly Beat Taylor Swift and BTS’ YouTube Records Using Google AdWords

Daniel Sanchez
July 12, 2019
21
We'll start with this: according to YouTube, Taylor Swift’s ‘Me!’ currently holds the platform’s 24-hour views record for a solo artist. The music video — featuring Panic at the Disco’s Brendon Urie — hit 65... Read More...
Sam Fender Pulls Music Video for Latest Single After a Fan's Seizure Goes Viral

Sam Fender Pulls Music Video for Latest Single After a Fan’s Seizure Goes Viral

Daniel Sanchez
July 4, 2019
Samuel Thomas Fender – better known as Sam Fender – recently released his latest single. Described as ‘euphoric,’ the English singer and songwriter dropped a cut of ‘Will We Talk?’ Featuring distorted gui... Read More...

YouTube Partners With Universal Music Group to HD Upgrade 1000+ Music Videos — But Royalties Will Remain the Same

Paul Resnikoff
June 21, 2019
In a move that will enhance potentially billions of views, Universal Music Group (UMG) has partnered with YouTube to convert 1,000 or so music videos into high definition. But according to YouTube, the upgra... Read More...

From Ban to Boom: TikTok Says It Has 120 Million Active Users In India

Marsha Silva
June 13, 2019
TikTok, the video-sharing app that features footage up to 60 seconds in length, is making significant progress in India — even after being banned in the country. The said ban came in April of this year.  Tik... Read More...

Music Makes Up 5% of All Content on YouTube — And 20% of Total Views

Ashley King
June 10, 2019
2
Despite being one of the lowest paying royalty platforms, music is the number one format for engagement on YouTube. A new study showcases — once again — just how vital the music category is to YouTube as a w... Read More...

‘Baby Shark’ the Song Is Now a Nickelodeon TV Series

Marsha Silva
June 6, 2019
Nickelodeon just commissioned a show based on the ultra-popular 'Baby Shark' video. "Baby Shark," the immensely popular YouTube video created to entertain young children, is heading to the small screen — and... Read More...
T-Series Officially Becomes the First YouTube Channel to Surpass 100 Million Subscribers

After Battling PewDiePie’s Racist Rants, T-Series Becomes the First YouTube Channel to Surpass 100 Million Subscribers

Daniel Sanchez
May 30, 2019
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After a bitter war with Felix ‘PewDiePie’ Kjellberg and his racist rants, T-Series has just made history. Earlier this morning, Guinness World Records recognized the major Indian record label as the first to... Read More...
Despite Billboard's Antiquated Opposition, Lil Nas X's 'Old Town Road' Tops Hot 100, Breaking a Drake Record

“Old Town Road” Gets a Music Video Featuring Chris Rock, Vince Staples, Diplo, and Billy Ray Cyrus

Ashley King
May 17, 2019
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'Old Town Road' just got an official music video with more celebrity cameos than you can shake a stick at... son. Despite Billboard disqualifying 'Old Town Road' from its country charts — or perhaps because ... Read More...
Farewell, YouTube Premium — Video Platform Unveils Free, Ad-Supported Originals Offering

Farewell, YouTube Premium? Video Platform Unveils Free, Ad-Supported Originals Offering

Daniel Sanchez
May 3, 2019
Despite the presence of more than 2 billion monthly active users (MAUs), YouTube executives are struggling to get people to sign up for its paid services.  Notably, YouTube Premium & Music Premium. Case ... Read More...
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