Branding & Advertising Archives - Page 30 of 37

SoundCloud Tapped to Power Bacardi & Major Lazer’s Talent-Scouting Initiative

August 14, 2018

Bacardi and Major Lazer's long-running branding campaign is now being boosted by SoundCloud — with artists potentially getting signed. SoundCloud's back-from-the-brink comeback is now attracting some serious... Read More...

Target Issues a Formal Apology for Making a Fake CBGB Storefront

Marsha Silva

July 26, 2018

1

Target's arrival in the East Village of New York has seriously pissed off local residents. So much so that the corporation has issued an apology to those who felt slighted by its most recent store opening. ... Read More...

The Recording Academy Is Declaring War on Its Sexism Problem

Marsha Silva

July 24, 2018

It seems as though the Grammys are about to get a bit more diverse after ousted president Neil Portnow leaves in 2019. The embattled president made some controversial remarks about the lack of representation... Read More...

Pandora Local Advertising Solutions (via Miller Advertising)

Digital Audio Advertising Surged 39% In 2017 — a $500 Million Increase

Marsha Silva

May 14, 2018

For years, digital audio advertising has been an underperforming mess. Looks like that's changing fast. Digital audio advertising has been a bastard stepchild for years. Except now the sector is actually e... Read More...

Jimi Hendrix-Branded Marijuana Products Are In the Works

Paul Resnikoff

April 18, 2018

Jimi Hendrix's brother is now creating a line of Hendrix-branded cannabis products. Just one problem. We're not sure what Jimi Hendrix would have thought about all of this. The legendary 60s guitarist was ... Read More...

Arrogance: DJ Khaled Tries to Trademark His Kid’s Name

Paul Resnikoff

April 17, 2018

4

Asad is a common first name. But 'Asahd' isn't, so DJ Khaled is now trying to trademark his kid's name with the U.S. Patent & Trademark Office. Whether 'Asahd' should qualify as a trademark under U.S. l... Read More...

Drake’s New Restaurant, Pick 6ix, Offers the Finest In Overpriced, Mediocre Food

Marsha Silva

April 9, 2018

Too expensive, bad service. Welcome to Drake's brand-new restaurant, Pick 6ix. Like many successful rappers, Drake is all about building well-diversified empires. But Drake's latest foray into fine dining ... Read More...

Major Advertisers are Pulling their Facebook Campaigns — Including Mozilla, Sonos & Commerzbank

Paul Resnikoff

March 26, 2018

3

Facebook's privacy scandal is now affecting its advertising revenue. As of this morning, four major advertisers have suspended their campaigns. Others are threatening similar action. Mark Zuckerberg's 'apo... Read More...

Sonos Is Pulling All Of Its Advertising from Facebook — Effective Immediately

Marsha Silva

March 25, 2018

You won’t be seeing Sonos ads on Facebook anymore — or Instagram, for that matter. Looks like Sonos is sending a very clear message about Facebook's privacy breaches — and potentially sparking a mass exodus ... Read More...

Shaun White ‘Under Review’ by Sponsors AT&T, GoPro & Burton Amidst Sexual Assault Accusations

Paul Resnikoff

February 14, 2018

4

Gold medal-winning snowboarder Shaun White is now at risk of losing multiple, high-value sponsorships. The reason: a previously-buried sexual assault accusation filed in 2016. It should have been one of the... Read More...

Looks Like Ski Mask The Slump God Is Releasing a Track Called ‘Coolest Monkey in the Jungle’

Lennon Cihak

January 18, 2018

1

Clothing company H&M's controversial advertisement is spawning a special song. Clothing line H&M recently came under fire for a controversial piece of merchandise. The company recently featured an A... Read More...

Man Rampages Through H&M Dressed as a Gorilla to Protest ‘Coolest Monkey In the Jungle’ Hoodie

Paul Resnikoff

January 12, 2018

H&M's 'Coolest Monkey In the Jungle' hoodie is sparking a massive outrage. Now, the store is dealing with incidents at its stores. It started with a hoodie. Now, H&M is dealing with a growing publi... Read More...

SRR Capital Launches With a VC-Style Approach to Music Investing

What Is Attribution?

So Busy With "The Quiet Time..."

Netflix Won the Streaming Wars. YouTube Changed the Rules.

Indonesia: One of the World’s Most Promising Digital Music Markets

What Politicians Could Learn from the Music Business: A Midterm Election Primer

Kroger Moves to Toss Sony Music-Led Infringement Lawsuit, Arguing Cox v. Sony Invalidates Everything

Activision Taps BTS’ Suga for Call of Duty: Warzone Hajin Conflict — Here’s the Exclusive First Look

The BTS-Branded Gravy Train Keeps Barreling Down the Track. Up Next? BTS-Branded Korean Coffee In a Bottle

What Politicians Could Learn from the Music Business: A Midterm Election Primer

Fans: The 2% That Matter

SoundCloud Tapped to Power Bacardi & Major Lazer’s Talent-Scouting Initiative

Target Issues a Formal Apology for Making a Fake CBGB Storefront

The Recording Academy Is Declaring War on Its Sexism Problem

Digital Audio Advertising Surged 39% In 2017 — a $500 Million Increase

Jimi Hendrix-Branded Marijuana Products Are In the Works

Arrogance: DJ Khaled Tries to Trademark His Kid’s Name

Drake’s New Restaurant, Pick 6ix, Offers the Finest In Overpriced, Mediocre Food

Sonos Is Pulling All Of Its Advertising from Facebook — Effective Immediately

Shaun White ‘Under Review’ by Sponsors AT&T, GoPro & Burton Amidst Sexual Assault Accusations

Looks Like Ski Mask The Slump God Is Releasing a Track Called ‘Coolest Monkey in the Jungle’

Man Rampages Through H&M Dressed as a Gorilla to Protest ‘Coolest Monkey In the Jungle’ Hoodie